Carolyn offers web content services – she can audit and edit existing content, and write fresh material for your website or intranet.

Website workings

There is plenty of research being done into how people read online, and what makes a good website – one that people will happily linger longer to read, or trust to transact with.

Successful websites put the user at the centre of the experience. The user has invariably come to a site to answer a ‘who, what, where, when or how’ question. Good web content makes it easy and intuitive for the user to find the information they seek.

In recent years, Carolyn has helped large corporations and government departments create websites that concisely answer users’ questions and invite visitors to hang around and browse.